Guide on How to do Guest blogging for Blog promotion and Referral links

Guest blogging is one of the marketing trends in online marketing that helps in building links and gaining exposure. Guest blogging lets you create a long-term relationship with other bloggers which can be a great source to get legit referral links directed to your website. So in this article, you will be learning about targeted guest blogging techniques and how to look for guest blogging opportunities.

The first for targeted guest blogging you need to first look out for blogs that accept guest blog. 

Search Engine:

You can do a quick Google Search but don’t just type the keyword or the topic just coupled with the word ‘blog’. Make sure that you smartly do a keyword search. You can utilize the search engine operators that will help you find the exact things that you want instead just dodging through unwanted blogs. You can search for keys words such as write for us or write for me or you can also search for guest blog/post with your niche/keyword clubbed with it. 

Twitter:

Twitter also is a great place which can be used to look out for opportunities. Almost all of the bloggers are on twitters and they usually upload their tweet about their recent post. You can search for phrases like “write for us”, “blog for us”, “guest writer”, “guest blogger” and “guest post”. So by doing this, you can definitely find blogs that are open for a guest blog. Twitter can also be used to network with other bloggers by retweeting their post, replying to their post and build up some engagement before you reach out to them about the opportunity.

Programs:

Buzzstream or Buzzsumo is a blogger outreach tool that you can use it for influencing research and pitching. So with this, you will come to know where exactly the popular bloggers are and what exactly they are writing about and at the same time, you can also use an integrated email client and relationship manager so that to rationalize your efforts. There will be some blogs that will be hosting content from other bloggers but won’t have the submission section so that doesn’t mean that you have to avoid such websites. Instead look out for contact us section and send out your pitch via email.

Guest Blogging Pitches:

This is the most important element in guest blogging where you have to deliver a good quality pitch where you tell about your intentions and convince them to accept your guest blog. First, give them introduction about yourself and then proceed with your intentions and as to why your writing should be published. You should then insert a list of topic ideas that you have and why your pitch is relevant to your readers. A word of advice will be that is to keep the email short and sweet and not a two-page story because most of the editors don’t have time to read it and such emails don’t make it successfully. 

It is better to proofread your email before sending them because no matter how good your pitch will be but an email containing grammatical mistakes will be deleted. Your pitch will give an idea to the editor about your writing skills so just make sure that your content is perfect. You can use the email marketing tools to help you give a perfect pitch about your proposal. Don’t engage in bulk email campaign because that will just show that you are not interested in the publication of your post instead you just wanted a link out of your content. Your subject line should be eye-catching and not generic because that will make your pitch potentially engaging. 

Follow their writing Standards:

Now when you are writing your post for guest blogging material just make sure that you write your content according to their standards. There are some bloggers who will provide you some points relating as to how they want their content to be structured or some will just ask you how for your own opinions. The best thing you can do is to read some of their blogs/ post where you will get an idea of their needs and requirements. When you are writing your content include internal links to the site, invite readers to comment and format the post according to their specifications. 

Writer’s Bio:

Most of the guest blogs won’t link your own blog into the text but there is an alternative method where you can get a referral link by creating an author bio. You can write about yourself in the bio and add a link over there so make sure that write it in the third person and give a brief background about the writer and inform the reader how the author can be a service to them. To make a perfect bio you have to keep your target audience in mind and by doing you will build up your fan base and create your credibility which will turn your post personal. Make sure that your bio is more engaging and actionable. 

Guest Blogging is indeed a great way of doing online marketing to increase customers and users into your business. If you used it correctly you will create a large number of fan base for your product or service that will ultimately leverage your business.

The Ultimate Guide to Register Domain Which Actually Build Brand and Drive Business.

People generally want an online presence and so they buy a domain and hosting. But is it the sole thing that one should consider before buying a domain name? My answer is Capital NO, particularly if you want your domain to be a big brand and drive business. How could someone buy a domain without considering the factors that help building a brand? I think nobody wants to do that, but the reason behind buying a bad domain name is having no proper knowledge of how domain helps growthe brand and business. If you are going to buy a domain, wait here and read the complete tips that are really useful for you to build the brand and increase traffic and drive business.

Your Name: Who doesn’t like to be popular? Do you! Everyone wants to make their own name in this society and here is the best way to make your name a brand and drive business. Just buy the domain name with your ‘NAME’ as it creates trust in you and helps you build a brand for your business. Everyone prefers .com domain if the business is international wide. But you can buy a domain with .in, .org, or .net extension.

Company Name/Field Name: If you want your company name to be a brand, buy your domain with your company name or the field name. If your company name is xyz, then buy the domain xyz.com or if your website is related to shoes, then you can buy something like shoesonline.com.

Extensions: A person who has minimum knowledge on digital marketing knows ‘.com’ extension is the best for your business but you can buy the domain with the country extensions if you want to brand your business in the particular country. For example, if you want to grow your business in India, buying domain with ‘.in’ extension helps you.

Hyphens: Hyphens are not really good for your domain name. It is okay to add a hyphen to inner pages for making the URL SEO-friendly but if you do it for your domain itself, it effects your ranking and really bad for your business.

Exact Match Domain: Better avoid! As per the Google updates, you will get penalized if you use exact match domain for your website with poor content.

No Numbers: Avoiding numbers in your domain is a better idea as if someone wants to refer your website to their friends, they may confuse the number is numerical or words which cause loss of some traffic to your website. Also, choosing numbers in your domain is not user-friendly and SEO-friendly.

Misspelled Words: A misspelled word or letter in the domain is the biggest mistake one shouldn’t do to their website. People if don’t find their interested domain, they will choose the domain name by changing one or two letters in that domain like ‘Cars’ and ‘Carz’. It is better to avoid intentionally misspelling the words in a domain.

Small and Easy words: We all know small and easy words are catchy and easy to remember. But finding a three or four letter word is almost impossible. Spending enough time for getting a small and catchy domain name is required, although if you don’t find a small word for your domain, there are many ways that benefit your business.

Combining Words: Combining words to make a better domain name is not really a bad idea. But the words you are combining must be related to each other and catchy. Also remember, sometimes the meaning of your domain name changes by combining the words.

Unique: When you are not ready to make your name as a domain name, at least make it unique to make it easy to remember. Amazon, Flipkart, and other big companies did the same. Taking enough time to select the domain is the unknown trick to many.

Order: people like things to be organized well and so the order is very important before finalizing your domain name. Sellshoesonline is good but how about shoesonlinesell? Isn’t it poor! People will laugh at your common sense.

Touching: World has a lot of emotional and sentimental people and they really love touching names. If you find an apt and touching domain name for your business, it will give you surprising results and it is the one way to connect with your customers personally and maintain a relationship with them without any communication.

Research: Never think it is a waste of time to make a deep research for your domain name as you don’t know how big it is going to be. Many brands do research for even months, do you believe it! So, spend enough time in research, it may give you unique ideas you never got till now.

Keywords: Can I use keywords in my domain name? This is a common doubt people are getting these days. Yes, why not! You can use your keyword but remember only it is related to your business or at least meaningful.