Free SEO tools that will help you improve Google Ranking of your website

As you know the importance of Search Engine Optimization for the website as to how it makes the website more visible to the viewers. But for the website to be SEO optimized it takes effort, time and tools. There are SEO tools available on the market that will help you revamp your website which will provide better ranking at Google Search Engine. 

When someone has set up a new business then the first thing the business want is exposure and that is what online world does that. It is very cost-effective and reaches a larger audience. When you set up a website then it doesn’t mean that the Google Search will automatically drive traffic to your website. You will need to work on your website so that your business gets more exposure to the following SEO tools will help you show in which area you need to work on your website. Even though if you have a website and want to make it SEO optimized then you will also need to know the main criterion that you need to work on so SEO tools will help you successfully make your website SEO optimized. 

The following are the free SEO tools that will make your website SEO optimized:-

SEO SiteCheckup: 

SEO SiteCheckup will scan your website and they will provide you some points or some changes that you will need to make to improve the ranking in the Google Search Results. With SEO SiteCheckup you can analyze SEO issues, SEO Reports, SEO monitoring, While Lable SEO reports and understands the Competitors SEO profile.

Quick Sprout: 

Quick Sprout is a popular Search Engine Optimization tool that offers website scanning tool that helps you show which area on your website needs work. Quick Sprout will analyze the website and provide you some suggestion for improvement on your website. You can analyze your website, review and make changes and write and Optimize more. 

Open Site Explorer: 

Open Site Explorer is an SEO tool that will let you find ways to link building opportunities. You can easily identify top pages, analyze anchor text, view social activity and research backlinks. Open Site Explorer lets you develop a high-quality Link profile, Research backlinks, Find link building opportunities and discover potentially damaging links.

Keyword Tool: 

Keyword SEO Tool is a free alternative to Google Adwords Keyword Planner for PPC and SEO Keyword Search where it creates long-tail keywords from the autocomplete of Google News, Web Search, Videos, and Images. It also gets the keywords from eBay, Youtube, Appstore, Big and offers volume data. Keyword Tool provides a free version of keyword tools that generates 750 plus long tail keyword. It is reliable and you can use the Keyword tool for free without any need of creating an account. 

Serps: 

With SERPs, you can use it to find your position in the search results from the particular keyword. Serps provides daily ranking data, mobile, tablets ranking, results in the 250th position, unlimited users and domains, local rankings, Google and Yahoo ranking in 400+ countries. 

Browseo: 

Browseo is a free Search Engine Optimization tool that will help you view any web page like search engine views it. It will help you identify the issues with your website and also with your competitor’s websites. 

Google Keyword Planner: 

Google Adword Keyword is a widely popular keyword research tool that enables the users to find the right keywords to target search ads, display ads, video ads, and application. 

Google Search Console: 

With Google Search console you can view your website’s performance and find more Google Webmaster support, learning and community resources. If you find there is something wrong with your website then with Google Search Console you will instant top issues list, testing tools and support documentation. You can provide new content for crawling or remove the content that you don’t want to be shown in the Google Search Engine results. You can build and monitor content that offers visually search results. You can resolve and monitor spam and malware issues on your website. 

PageSpeed Tool: 

PageSpeed Tool is a free tool that will ask you to enter your web page URL and then will provide you some suggestions as to how to solve the issues relating to performance and problems on your website. Page Speed tool is a ranking factor that will help you detect issues that are making your website slower.

SEO Workers: 

SEO Workers is a popular SEO tool that will measure and check the site ranking potential of the web pages. It analyzes the HTTP headers, relevancy of the description Meta tag, length and relevancy of the title tag, length, the number of keywords and relevancy of keywords Meta tag.

I hope that you have found this article useful for optimizing your website into SEO best practices so that your website is much more visible to the world and reaches a larger audience. If you have any suggestion then you can comment down and let us know your recommendation.

How to create a search engine friendly website | HOSTINDIA.NET

Having a website and lots of information is not enough for success in business, But appear on top of the search result for your targeted keyword will lead you to a successful and long run business man.

Now a days we had come across so many customers who really want to appear on the top of the search engine or want to be listed in the top of the search result. Although SEO(search engine optimization) is not a short time process, but it begins with the website structure.

In this article, we will explain to you how to build a search engine friendly website for your business.

This article will give you some points and description about the point about how to build a search engine friendly website.

Putting text, images, video and flash to your website.:

For any website content is the king. Before you build a website make your content ready with the proper percentage of keyword and human created. Apart from that, make a collection of your needed picture, video and flash. Add this information on your website with the proper alt tag and title tag.

Note: - search engine can't read your images, video and flash file, only they can read is the text.

Yes, some powerful search engine spider can read flash file and images, but not all the search engine. In order to make your website more search engine friendly, we can use alt-tag and the title tag.

Always remember that content of any website is the signature of a website. Make your content more user-friendly, informative and sophisticated. Here we are not saying that you can create a photo album on your website. But adding more valuable content will help you to reach your goal.

The browser and spider can read only HTML. So you can edit your images alt tag and title tag in HTML. Here is an example:

In the above HTML code, your-image.jpg is the image name and “description about the images which is read by search engine” is the alt tag of the images.

In the same way, you can put alt tag for video and flash files. These additional texts will make your website more informative and search engine friendly.

Appropriate relevant meta tag including title tag and H-tag:

For every website title tag is one of the major feed for the search engine. If you are building a website then title tag and H-tag will put more weight. If you search something in google then a list of results you can see on the screen with a title and some description. Once you click on any one result, it will take you to a page on that page, you may not find the title and description.

With a web site presence of meta tag, is very useful and important. Here is the list of meta tag you can put on your website.

• Meta title
• meta description
• meta name
• meta keyword
• meta robots

These 5 meta tags are important, one apart from this you can use 18 types of meta tag.

Always remember your title tag should page content relevance and it should explain all your page details including page niche, nature, type and your call to action.

Similarly, you can add title tag for the image also. If you put a title tag in your image, then it will help users to understand the page batter.

Note: in an image title tag and alt tag both will be good for a site and you can use both tags for a better search engine friendly website.

Proper use of H-tag:

H-tag is also playing a very important role in any website. You can use 6 different tags in H-tag, they are given bellow:

H1, H2, H3, H4, H5, H6

H- tag is like the caption of any description. If you want to appear on the top of the search result for any keyword then you can use the keyword in the H1 tag. H1 tag can be used for a single time for any web page will be done better, and H2 you can use maximum 3 times, but H3 to H6 you can use more time.

Note: for a better result, you can put your targeted keyword in the H1 tag and if you are unable to use the targeted keyword in an H2 tag than better will not use H1 tag. You can use other H-tag.

Validate of HTML code and website design:

If you are building a website then validate your HTNL coding through a validator. If you are using a CMS then it's fine because in CMS you have to put the data and at the back end coding will generate automatically. But if you are creating a page with the help of dreamweaver or notepad++ than batter is to cross check through HTML validation.

Note: I am not talking about spelling mistake or grammatical errors. Here is the discussion about HTML coding and validation.

Website design also a major factor to be considered for SEO. Yes, if you are designing your website in the old method then you may loose some user. Always use the latest reciprocal website design method which is fit for all types of browser and device including mobile.

Now a days smart phone are becoming very popular and most of the searches are happening on mobile devices so make sure that your website is compactable with mobile devices.

You have to consider the site loading speed very strongly because site loading speed is also another factor for SEO and you can give your site a good speed while you design and coding the site.

You can use G-moz and so many compression tools to make your site speed. Avoid complicated script and using simple coding can increase your site speed.

Avoid duplicate content and remove hidden text:

As in the beaning we mention that content is king. So avoid duplicate content on your website. If you are using a CMS or any other platform than the duplicate content possibility is maximum. If you want to improve the search engine ranking on google, yahoo and bing then you have to take care few factors the most.

First of all, don’t copy or post same content or identically same content in different pages. Your every pares content should be different and unique from other.

Another factor is how many web pages pointing to your page or linked to it is also matter.

Don't impact any hidden text on your website called clocking. 

Example: If you write some text in white color on a white background than may be user can't read that line but a spider will. This will be a negative impact for your site. If you are getting a free hosting then you may find this activity on your website. Be aware of clocking.

Structured date implements:

You can use structured data in your website with the help of schema.org. It is an additional data (markups) you are providing on your website to make it more search engine friendly. If your site has enabled properly structured data than it delivers maximum data about your website to the spider as well as it will help rank in good in the search result.

Here Is an example of structured data appearing in the search result.

• These are the basic concept of creating a search engine friendly website. Apart from this, you can look into few factors to create a search engine friendly website.Your website font and font size should be clear and readable.
• Focus on internal linking.
• Put sitemap.xml on your site which helps spider to understand your site better.
• Upload robots.txt file in your website.
• Put all the terms and condition in the footer of the website.
• Don't use much flash file or complicated script on your website.
• Make your site lighter and use G-zip to compress file size.
• A good domain name and Reliable Web Hosting Service also matters a lot.

Creating a search engine friendly website not means that you will appear on the top of the search result for your targeting keyword. To appear in the search result your first step should be creating a user-friendly website and this article is for that purpose only. To appear at the top of the SERP(search engine result page) you need to do SEO.

This article is posted by hostindia.net which is a 16 year old company and leading service providers of web hosting, domain registration and all types of an online business development tool. Hostindia providing value added services to google apps, Microsoft office and Amazon cloud hosting to build your online empire successfully. If I am missing some points, then correct me by commenting below.

Suggestions are welcome.