The Worth Of Business Email Hosting!

Can you visualize handling your business without Email? Neither can we. Email communication is no longer a mysterious term in Business World. The very basic and much useful Internet based communication platform is Email. As an ultimate means of business communication, Email, exclusively hosted email, is immensely paramount to every organization. Email Hosting is a secure and very helpful platform to enhance your online communication for your organization. With the assistance of Email we can send mails in any place of the world and today this functional feature is accessible with web hosting services. Due to of its vogue and efficiency thousands of users are delighted with the Email hosting results.

Business Email Web Hosting is a service that permits organizations and singles the power to generate personalized email accounts for better web business.

Importance Of Hosted Email Due To :

1. Professionalism : The reliability which gets from an email address that anyone utilizes from and XYZ.com address is immensely disparate that the professionalism that is delivered from a business email address, i.e. abc@xyz.com

2. Security : Emails are essential for corresponding with prospects and clients and also with your own employees and team members. We generally send legal documents and financial information in emails and if you use a free email then you are at risk. There is no guarantee for free emails and if your email gets hacked then you cannot do anything about it.

But, if you use business emails then this can be avoided and all their emails would be saved on your server which you have full control off. So your information remains with you only and all the business data is retained safe.

3. Branding Prospects : Whenever you send an email to anyone from your hosted account, you are expressing your brand and domain to your customers, prospects, and vendors. Besides, it supports in brand recall. When a Customer/Prospect needs to locate your business online when you have communicated with them via an email, they are probably to recollect your website URL since you have mentioned it in your email address.

4. Trust : If you are operating with a free email account for your organizational correspondence then it becomes hard for clients and prospective customers to have faith in you. Anyone can easily have a free email with few clicks and data and there is no assurance that your business is legal and you offer good quality products and services.

Whereas, if you get a business email which is of your own domain name then the customers can straightforward link to your company and also produce faith in your organization.

5. Durable : Some email service providers provide email accounts at no cost, example john@copr.com and brian@example.com, but at the time you switch the provider, these email address goes with them. But your hosted email addresses stays along with you.

6. Sector Division : No matter what your organization size is, each company having the categorized email addresses to different sectors accounts, support, testing, maintenance, billing, administration, and customer support, will describe you as professional, and also helps in managing your incoming emails as per sections.

Boundless options are available for email hosting, but most important are security, functionality and availability. Looks like all your queries related to hosted emails are sorted now? Even if, you have any queries then contact HostIndia. To get further details on the same, and to schedule a free consultation with our expert team regarding the features and pricing of our Hosted Email service for you, please feel free to contact us. Now go ahead and get a professional business email addresses that makes your organization seem legible and trustworthy, Contact Us.

Avoid these Email marketing tactics that may bring your email right into spam

Email Marketing is considered one of the most successful marketing medium that delivers the highest ROI. This marketing tactic is being used globally by all businesses types of all sizes. Business gain 40% to 70% of the average lead by Email Marketing and this is why it is been considered as one of the most valuable assets for blogging and business alike. 

You can use Email Marketing for various purposes such as delivering company news, to introduce a new product or service, contact customers, update customers on the industry trends, distribute relevant content, and promote a discount or sale and so much more. It is been estimated that 74 trillion emails are been sent daily where the 80% of the business or profession consider Email marketing as one of the most powerful revenue driver and customer retention. 

Even though Email Marketing being a powerful and serious marketing medium there are many who still make blunders and lose a large chunk of their revenue. Here we have listed some common mistakes that done in the Email Marketing Campaign which you can avoid in the future campaigns. 

Poor Email Design and Layout: 

One of the most common mistakes that are been done when launching an Email Marketing Campaign is sending an Email with a Broken Email Design. No one likes an email that is not presented properly thus when you are sending a newsletter or a promotional email with broken email design you are in a potential of losing a lot of customers.

With the aim of gaining more customers and revenue, you are in fact doing the total opposite by sending such Emails. If you don’t take this part seriously then your brand reputation and marketing plans will be at risk if the readers mark your email as spam or unsubscribe. You can use Litmus to see whether the Email design is compatible with other supporting applications, browsers and devices. 

Sending Emails with Company Email Account:

When you send your emails using email addresses such as “info@company.com” or “noreply@company.com” you send a message saying that we don’t want to talk to you. You send emails to your customers because you want to increase the customer engagement with your product and company but if you send email through such email addresses then they wouldn't get the opportunity to interact with you. 

Using Email Marketing is an medium to get one step closer to your customer where you are further promoting your company more. Make sure to monitor your reader replies closely with whichever email addresses you use. 

Content only about Promotions and Discounts:

When you are frequently sending your customer discounts and promotional emails you are in fact annoying and overwhelming them with loads of email that they don’t want to see. You should send them emails that are informative, valuable and entertaining so that they don’t get bored reading your emails. You should keep 80% of the content informative and the remaining 20% of the email sales-related. 

When you add more of content instead of tons of promotional and discounts related emails you add more value to your email and make the email more meaningful for them. You can send them an email to inform them as to why using a product or service is beneficial instead of sending an email informing that you are offering some discount to a product or service. 

Don’t send too many Emails:

You are doing no good by sending too many emails or sending too few emails to your customers. Try to find the frequency of the email that you want to send to your customers so that you don’t overload their inbox with your emails. It is very annoying when you send tons of emails because not everyone will be keen to read every mail you send.

Sending emails once in a year or once in 6 months will do no magic because you are not building the customer engagement instead you will be forgotten by the customer as to why they have signed up for your email. This way you will be unsubscribed or ignored by your customers so make sure that you keep the correct frequency. You can know the ideal time and day to send emails by reviewing your past emails by looking at the Time of the day, Day of the Week, Tone of the Subject Line, Click Through rate, Open rate and unsubscribers.

Subscribers List is not segmented:

There are Email Marketing tools that can help you segment your Subscribers list which will help you in sending relevant information to specific customers. Most of the time customers receive an email that is not at all relevant to them and when they receive such email then they are likely to unsubscribe. So this way you are losing your customer just because you didn’t keep your subscribers list in order. 

You can segment your subscriber list by Acquisition channel, Sales Funnel Stage, Interested Topics, Demographic and Geographic Information and so much more. If you do this then there will be fewer chances of you committing any mistakes. 

Call to Action:

Call to Action is a marketing technique that is used to entice a person to take a specific action. After sending email to your customers you can tell them to click a certain button or a link that will open a blog or website where the rest of the content will be presented or for availing certain discounts or viewing a product. Call to Action doesn’t have to be forceful but it should be naturally incorporated into an image, copy or email button. 

Analyze the Email Marketing Insights and Data:

Checking and analyzing insights and data after or before the Email Marketing campaign should be performed. Analyzing the click-through rate, delivery rate, engagement, Open rate and much more plays an important role in the future campaigns. By doing this you can understand the pitfall or any lack in your Email Marketing campaign. This can help you in fixing the problem and not performing those mistakes again. You can also see how the customers are reacting to your messages which will help you in the future for further improvisation. 

You can share your insights and thoughts where you have come across such instances in the comments below.

How Google Apps Are Important For Every Business?

One of the most popular communication mediums online is E-mail. People like it more to send emails rather than phone calls. Emails play a vital role in any business. It has become an integral part of all business. We communicate with all our clients through emails as it delivered instantly and professionally. The most beautiful factor about Email communication is it will keep all your mail communication records respectively.

Now if you have an email with some free service provider, such as Gmail, Yahoo, Hotmail or Rediffmail then may it will not build the trust factor and so on less impact on brand awareness. So it is necessary to have your own customized email for your business. In order to own a personalized email address, you may take an Email Hosting Solution from your web hosting service provider or you can use a different platform for your email address, such as Google apps for your business or Microsoft office 365.

However, in this article, we will discuss the importance of google apps and its importance for your businesses. Take a deep breath and have a coffee in your hand and let's go.

Business Email Branding with Google:

The need of email communication has been increased. Business branding is becoming popular among the peoples. Businesses now need to have their business name incorporated for consumers to trust email transfers, and Google Apps for Business make branding easier.
With Google Apps for Business, we can transfer their email domain text from the usual @gmail.com to the business name; @hostincervices.com.

Google Apps for Business offer a wide range of facilities like personal emails, business calendars, Email Spam Protection, Google Drive cloud storage and Google Docs. The most impressing point is all your data will be saved and backed up automatically on the cloud server, cloud is known as the most advanced technology till now.

With the help of Google Apps Businesses can now touch a whole new approach to brand marketing. By using Google Apps one can use a business name for the all employee email id and can communicate among with the peoples. A business email can express a lot about you and your business.

Google apps for business is the best alternative to Microsoft office 365.It is best for all small scale businesses that are not having a large budget. It is good for a video conferencing app, cloud storage with unlimited space. It provides a feature of Calendar also. This calendar can be used to keep records for all appointments.

Google docs is a full-featured word processor that let us write, edit the documents. Google sheets are the powerful spreadsheet editors. By using the sites we can create business presentations, maintain Excel sheet online and another document. It can also work offline. When we change or edit the data, then it gets reflected next time when we are online.

Use google apps for business allow us to save all our data in cloud so it can be accessible from everywhere, any time and any person to whom we give permission. It gives you the flexibility to browse and edit documents with the different place at a single time.

Any business can take the advantage of google apps, including small, medium and large business. Having a three employ in a company can own google apps and enhance their business. This is a very cost effective and easiest way to lead your business and convert most of the lads in to sell. Hostindia.net can help you to get and integrate google apps easily and instantly for your business.

For more information, you can visit our official Google Apps for Business service web page.

Relevant Post:
Office 365: Your Complete Office solutions in cloud.
How Google Apps Will Help You to Grow Your Business!
Office 365 a service of significance- Hostindia.net
Wondering why do we need SSL certificate for our website, here's the answer..!

Importance of Domain Name and why should you register a domain of your own?

Before I start explaining the importance of a Domain Name Registration, we must know more details about domain name.
I believe most of us heard about domain name. If you are planning for a website then the first thing you have to plan is domain name registration. It will be an address for your website on the internet. Your domain name choice will become your first success mantra in terms of brand building, popularity, SEO(Search Engine Optimization), SEM(Social Media Marketing) and more.

However, in this article, we will help you to choose a domain name which will become an identity of your business. Apart from that, we will suggest everyone purchase an own domain name for a future requirement.

Let us explore the importance of domain name registration:

A domain name will become your brand face.
If you have a business with a unique name and also having a website with the same domain name will lead to a professional touch to your business. If any new user will search your business on any search engine then definitely he will check the first result and if he finds your business name as a domain name then it will create an impression as well as a trust factor. If you will choose some different name or he didn't find any result, then you may be losing a customer!

A domain name leads you to uniqueness:
Having your own domain is like your own house with a unique address, not a rent or leased one. If you book a domain with your business name, then it will be only yours. No one can purchase the same one. If someone will type your domain or your website URL than your website will be seen. Yes, if someone wants the same domain, then he can purchase a domain look like you or with different domain extension.
Example:
If you have registered a domain "www.mywebsite.com"
some can buy "www.mywebsite.in"
or he can purchase "www.mywebsite1.com"

Your domain will help you to build your brand:
If you are looking for a long runner business with a brand name then your domain name may become the first priority. We have a great example of “Google”. If you will add your brand name with your domain name, then it will amplify your brand awareness and its value. If your brand name is ear pleasing and catchy then it generates a good impression, as well as a visitor, does care for the future visit. Your visitor can make your brand viral if it is awesome.

The advantage of personalized email address to domain name:
If you are registering a domain name with any domain registration service provider, then you are eligible for personalized email id with your domain name. Again the advantage of this Email Hosting is if you will send any mail to your customer with your own business email id will build a trust between your business and customer. Again your personalized Email address will enhance your brand name. Professional looking email id will give you more response and business compare to others.

Your domain name will become your online element to build an online empire:
If your business deals with a physical shop or online product don't matter, but still in the days of the 20th century every business needs a website to grow better. So if you have a business, then your domain name will help you to enter into the internet world and build an online empire.
You can get a lot of platforms where you can build a website with some other partner like WordPress and blogger. But when you will get good traffic at that time it may be an issue for you. So better to have a domain of your own.
If you are a writer, photographer or have an idea that you want to show to the world, then you need a blog or a website. In this situation better to have a website of your own to show off your talent.

For a better result in SEO:
If you want to sell some product or service through your website then you have to build a website which is search engine friendly. The search engines recognize the importance of domain name and give preference to those websites that have their own unique domain names rather than those that are using another domain name.
You can get a domain name and host free, nowadays, but still, you have to think a lot about the future of your website. If you are trying to build a website for a temporary requirement or study purpose then its fine.

We will highly recommend all to have an own domain name and realize the importance and power of domains. Domain registration will not take a painful amount of money, but it will cost very less. Especially if you will purchase a domain from hostindia.net you will own a domain at a very cheap price as well as its renewal charges is very less compare to other service providers.

What is Email hosting and it's benefit

In 1971, the first E-mail(Electronic Mail) Message was sent by Ray Tomlinson. From that date to till now email service acts as a major role in communication. Almost all the business, service providers and organisation use email service for communication. The Individual has also had one or more email addresses for personal use. Basically, peoples use free services like Gmail and yahoo but organisation used paid and personalized email service. There are a few reasons for which email has been favorite with everyone.

•It is free or very less expensive with low maintenance charges.
•Very easy to operate and fast sending and receiving capacity.
•Accessible from any part of the world with all type of computerized device
•Flexibility of sending most of the files through attachment
•Email address with your name or your brand name
•Safe to work with confidential documents
•Provides a marketing platform for business owner

If you have registered a domain for your need, then you will be able to get an Email hosting facility with your domain name. In a normal world, email hosting server makes your email service run.

Companies provide such service having a very large setup server: however, email hosting service provider companies, mostly supplies you with POP3 email and the basics in spam/virus protection and other features. When you are having a free email service restricted to a particular amount of server space and in paid service, you are going to get service space and email id depending upon your plans.

Understand the mechanism:

A mail server is basically a server which delivers the email from one client computers to the other client's computer.

Below is a Simple mail server design showing the Flow of E-mail.

When someone types a mail in a computer or any devices and press send button, then your whole email programming will be connected to a server on the network called server internet technically known as SMTP (Simple Mail Transfer Protocol). SMTP is an acronym who will receive the mail from a client computer and delivered to the other server by using the internet.

Where the other client computer will connect to a server technically known as POP3(Post Office Protocol) server and as it is the 3rd version of the POP server, so it is named as POP3. When you try to download the mail from the mail server, the POP3 retrieves the information from the mail server to the client computer using third party application. In simple words pop3 allows an email client to download an email from the email server.

Both protocols are used to differentiate email server one is responsible for sending and routing the email and another one is responsible for receiving it.

Note: This is a simple infographics structure and its function. But its actual function is a bit complicated than the explained one.

Email Hosting Benefit:

As I discussed in the upper line, email service is utilized by small, medium and large business enterprises rely on custom email address matching with a company domain name which leads to building a brand value. Using customized and personalized email address is more considerable and able to build a trust factor with the customer.

Why should I pay for email hosting service:

Well this not an intelligent question, but remember a free service will not give you an email address with up to limit disk space. But having your own business and to build a brand value personalised email address is essential with a good disk space.

In my previous blog, I had given a brief discussion about the importance of customized email address. Here is the link:

Enhancing Your Brand with Personalized E-mail Address

How can you get an email hosting service:

Getting an email hosting service provider is not so hard, but getting a good service provider is important. Hostindia.net provides a wide range of option to choose an Email hosting service for the user. It has a multiple number of email hosting package with required number of email name, server space and Customizable user mailbox quotas. Also this company providing the facility of email space with the web hosting service, But this will good for small organisation for macro organisation separate email hosting is recommendable. 

Advanced web based mail access, integrated multi-layered anti-virus protection for all incoming and outgoing emails with real-time multi-layered spam protection. Web based administration with full control on all features and fully qualified technical support will makes your work simpler and smarter.

Enhancing Your Brand with Personalized E-mail Address !

E-mail communication has become one of the most used forms of communication in the personal and professional world. 
In 1971 the first mail was sent by Ray Tomlinson. From that day till 21st-century email priority had been never been decreasing.

E-mail is an address of your own identity on the internet. Basically, for personal use, we mention our name in the email address. Almost all of us are using free E-mail service like @gmail, @yahoo, @hotmail and etc. These emails service providers are providing free, simple to understand structure with easy to send and receive messaging system.

But when you purchase a domain name for your business or for any small organization then you are developing a new world of your won possibilities. You will create a new brand in the world.

The concept of creating a new brand would always become a craze by every founder. So to build a good brand with multiple factors should be followed, like a brand logo, brand image, brand name, brand people, brand domain and much more.

We all know that for anything, the first impression is the last impression. Take an example of this blog home page in which background image is book self, header color is a combination of white, blue and red with creating an impression of this particular blog-site, Which will lead to a brand and a brand will help you to identify you from the crowd.

Now in order to create a brand for your business. You will purchase a domain with that you will get an Email Hosting Plan also. Using a personalized E-mail address will help you to enhance your brand value and brand name.

For example: if you have a business of a beauty salon with a brand name of "I care beauty salon" and your website is "icarebeautysalon.com" but your email address is "debupramaik@gmail.com" then that will create a space in between your email address and your business website. Your customer will not trust it suddenly with this email address. Honestly, if you ask yourself, you will also recognize that something is different between an email address and your business. It will not create a trust factor between your customer and your business.

Choosing a personalized email address for your personalized business will build a trust bond between your customer and business, which will encourage people to believe in your brand and gives them a reason to do the same.

Not only your E-mail address, your domain name, blog and all should be personalized with your business which will provide a sense to your business in terms of building a brand value.

How to create a personalized email address for your website?

Once you complete with web hosting service formality forms a service provider you will get a Plesk control panel. By the help of Plesk control panel only you can create multiple email address with the different name but similar email domain. Basically, every hosting plan has a limited email address depending on hosting plan.

While creating an email address for your employ or your business partner three things you will have to take care of.

1)- Email address name for the employ

2)- A password

3)-Size of the mail box

Once you complete with these upper setting your employ can sign-up for the email address. Apart from this, you have to protect your email from spamming.

Nowadays offline mail clients are getting install in a system, in case your sever goes wrong or you are disconnected from the internet for any reason then you can take help from the offline mail client. Hopefully, this will help you understand the importance of personalized E-mail address.

For Further Reading

If you want to read more about making your site search engine friendly, web hosting Ideas and Domain registration  see the following:

* How to build an attractive and user-friendly website for your business.

* 11 simple step to promote your website and boost your web traffic.

* How to Write Great Content - Practices for Improving Your Website's Usability.

Internet Security tips to protect your E-mail account.

The World is getting digital and highly advanced, and So is the hacking technique. As an internet user, we should be very conscious about internet security and spamming. This article will help you to Make Sure Your Emails are Safe. Here are some helpful tips for your Internet security.

On an everyday basis, you will get a ton of unwanted e-mail in your Inbox. However, this happens every day for almost all email user. At the beginning, it is a bit less but after few days it will become a headache. As a result, it will make your computer run slower. At the worst, your personal, professional and financial information can be hacked, or your entire computer can crash and everything would get Vanished due to a virus(A small Program which can't be detected by the computer, very small in size and powerful).

In order to safeguard your computer from email virus attack or any spamming activity follow the below Instructions.

1: - Don't open any E-mail attachments apart from you Contact list or the people you don't know. However, most of the people do it all the time. Usually, this type of email coming with unwanted subject either make it look as though they are sending you something that you requested (“here's the information you asked for”) or they make it appear as if they know you (“Hey, it's me, Rahul”), sometimes they reward you as a winner of unknown competition(“Congratulation you had win 50k, replay for claim” ). However, if you weren't expecting any email with an attachment and you don't recognize the sender's address don't open it. It could contain some invisible virus which will harm your computer. First check the mail properly if you ensure that mail belongs to some of your contacts then only open the attachment

2: - Normally in a day at least one E-mail should come which will ask about your details by manipulating. Don't fill any information or reply or don't give out any personal or professional information to this kind of E-mail or any unknown email. On the other hand, sometimes your internet security system presented on your computer can be threatened from senders who pretend to know you and try to get you to give them information.

For instance, if you are looking for any job and you search and applying for jobs then someone might contact you and say that they found your resume from this particular job portal. That time they could suggest you to visit some different site and fill some information with your social address or number and few thinks related to your study subject or interested field, pretending to have you fill out an application. My Suggestion is DO NOT fill or provide any information to them unless if you are applying for a Government job or the interview that you have been already attended. You should not give any details of social security number to them. Once you complete

with an interview process or if qualified for a government job then the only background check is done.

3: - If you using any E-mail service in India from any free service provider then use strong password never use a simple password. Best practice is not to use the same password every time in all your account, like in your online bank account, any information site or your finance related account. It is very easy to find out your E-mail password by the hacker once he will figure out any password of your related account. It will be hazardous if any hacker reached your E-mail account. Hacker can use your information and your email account as he wants to.

4: -Keep changing your account password on regular Basis. Use a complicated password for your account, use characters, numbers, and symbol to make your password more strong. Avoid using your name, DOB in your password.

5: -Don't share your email account password with anyone. Always ensure that you log out from your E-mail account when you are leaving a system. Never give your account password to someone else and don't let them access your E-mail account.

This is all tips for a free email account and personal used email account. If you are using corporate level E-mail hosting service (Business email hosting) from any service provider like hostindia.net or GoDaddy then they are providing special email protection service to protect your email from spamming and hacking. Still, you can use upper tips to make your email account safer. 

You can also read more blog.....

What is the Basic Need of a website for any business?
8 benefit of purchasing a long time domain registration or renewal.